http://www.youtube.com/watch?v=HqL9MjPnxBA

The advertisement by Proactive, clear skin acne treatment, using jessica simpson as one of their customers is an example of a Post Hoc fallacy. This is due to the fact that the commercial asserts the idea that anyone who uses their product has the potential to have a life just like Jessica Simpson. Most people are aware of the fame attached to Jessica's name, therefore the company uses this to their advantage. The use of a major public figure to insinuate that people who use their product could become 'famous' is not logically correct. In reality, there is no correlation between using Proactive skin care and becoming famous.

Either - or Fallacy

http://www.youtube.com/watch?v=GTyS-g9SYE

Here is a video clip that advertises a 'reality' TV show created in order to spark arguments and discussinos on abortion. The options presented in the clip are to be either pro-choice or pro life. The issue of whether a person is 'pro-life' or 'pro-choice' is an either/or fallacy because anyone can be considered both pro-life and pro-choice. if you this of it this way, anyone can technically say that he/she is pro-life because obviously people on earth are alive; everyday people work, eat, socialize, live life. In this isntance, we can say that all people enjoy life and living, therefore they must be pro-life. However, American citizens can also call themselves pro-choice. The United States prides itself on having freedom of speech for all and thus freedom of choice, as stated in the First Amendment. Therefore, technically, all Americans are pro-choice. All other aspects aside, religion and what not, anyone can be both pro-life and pro-choice. Thus, the issue is an either-or fallacy because it dows not address the other option of agreeing with both sides of the argument. No alternative, middle-ground, or compromise positions are acknowledged.